How does GearShare Sync'd change the economics of cross-rental?
Sync'd removes the price of admission. Any professional rental company can now connect unlimited...
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How does sub-rental margin math work... and why do some shops lose money on gear they don't own?
Because most operators price the sub-rental after they price the show. The client rate got set on...
Why is sub-rental now a survival strategy?
For most of the last twenty years, sub-rental was a side door. You picked up the phone, called the...