How does GearShare Sync'd change the economics of cross-rental?
Sync'd removes the price of admission. Any professional rental company can now connect unlimited...
Sync'd removes the price of admission. Any professional rental company can now connect unlimited...
By Marcel Fairbairn, founder of GearSource, 24 years in pro-AV marketplaces.
The short version: cross-rental in 2026 is bigger, more structured, and more concentrated than most...
For most of the last twenty years, sub-rental was a side door. You picked up the phone, called the...
Why I’m Re-Reading The Innovator’s Dilemma